A patent can only be granted for an invention.

In order for an invention to lead to a patent it must constitute a practical solution to a problem where the solution is of a technical nature or effect and is reproducible.

You can not be granted a patent for an idea without describing or showing how the solution works in practice. You can not get a patent for a business concept.

Processes, products and devices can be patented, for example blood analyses, computer technology and zip fasteners:

To be granted a patent, your invention must fulfill certain requirements.

Other types of protection

If you wish to protect a company name, a brand name or a logo, you can apply for trademark registration.
Read more about trademarks

Do you wish to protect the visual appearance of a product?
Read more about design registration