A trademark can consist of all kinds of symbols and must be reproducible in graphic form.
A trademark can consist of words and combinations of words (for instance, slogans), names, logos, figures and images, letters, numbers, sounds, and moving images, or a combination of these.
Word marks, e.g. Freia og Bik Bok
"Rent mel i posen"
Slogan, e.g. "Rent mel i posen" (Lunch Box AS)
Letters and numbers, e.g. 4711 and IBM
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