A trademark can consist of all kinds of symbols and must be reproducible in graphic form.

A trademark can consist of words and combinations of words (for instance, slogans), names, logos, figures and images, letters, numbers, sounds, and moving images, or a combination of these. 

Some examples:

		Figures, e.g. the butterfly from Kari Traa AS
Freia		Word marks, e.g. Freia og Bik Bok
		Combined marks contaning words and figures, e.g. Solo label
"Rent mel i posen"		Slogan, e.g. "Rent mel i posen" (Lunch Box AS)
		Three dimensional marks (goods accessories), i.e. the shape, accessories and packaging for a product, can also be registered. (Henkel KGaA, Germany)
IBM		Letters and numbers, e.g. 4711 and IBM
		Moving image, e.g. this has been registrered in Denmark for hospital beds (see http://www.vendlet.dk/)
		Sound mark, e.g. Dolby.