EU trademark and design seminar

- get an update on international trademarks and designs

Following up our successful seminar two years ago, the Norwegian Industrial Property Office (NIPO) is happy to welcome experts from the EU Intellectual Property Office (EUIPO) to hold a seminar on EU trademarks and designs. 

The main focus of this seminar is to provide and update on EU trademark (EUTM) and inter partes proceedings before following changes to the legal framework. We will look at the new types of trademark accepted across the EU and how practices have been implemented in EUIPO since October 2017. The seminar will also address other legislative reform changes such as online substantiation and presentation of evidence. 

I addition, the seminar will address Ex parte and inter partes proceedings before the EUIPO, covering absolute grounds for refusal, acquired distinctiveness as well as likelihood of confusion, and dealing with reputation in oppositions and the grounds for invalidity in RCDs. The level is intermediate.

Central topics:

  • Proof of use
  • Acquired distinctiveness
  • How to prove reputation in the EU
  • Descriptive and non-descriptive trademarks
  • Lack of novelty or individual character of a design


8.30 - 9.00
Registration, coffee/tea
9.00 - 9.05
Welcome and practical information


9.05 - 9.35
Non-traditional trademarks (types and scope of protection)

EUIPO speaker

9.35 - 10.05
Absolute grounds for refusal, with av focus on Articles 7 (1), (b), (c) and (e) EUTMR

EUIPO speaker

  • Non-distinctive trademarks  (Article 7 (1) (b) EUTMR)
  • Descriptive trademarks (Article 7 (1) (c) EUTMR)
  • Shapes or other characteristics with an essentially technical function, substantial value or resulting from the nature of the goods (Article 7 (1) (e) EUTMR)
  • Acquired distinctiveness (Article 7 (3) EUTMR 
10.05 - 10.15
10.15 - 11.15
Absolute grounds for refusal, with a focus on Articles 7 (1), (b), (c) and (e) EUTMR contd.
11.15 - 12.15
12.15 - 13.15
Inter partes proceedings: opposition and cancellations

EUIPO speaker

  • Use of languages/translation
  • Online substantiation
  • Presentation of the evidence
  • Belated evidence


13.15 - 13.25
13.25 - 14.55
Relative grounds for refusal

EUIPO speaker

  • Double identity and likelihood of confusion (Article 8 (1) EUTMR)
  • Trademarks with reputation (Article 8 (5) EUTMR)
  • Evidence of use/reputation
14.55 - 15.10
15.10 - 16.10
Registered Community Designs (RCDs)

EUIPO speaker

RCDs invalidity grounds

16.10 -
Wrap up


Course Team

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