Apply for CSP support for preparing for EPAC 2026
Applications for EPAC support as part of the CSP program open on 30 January 2026 at 09.00.
Published on 26. january 2026
Strategy for the Norwegian Industrial Property Office
A dedicated partner for increased innovation and value creation.
Our societal mission
Maximum value creation through intangible assets
Intangible assets can account for up to 90 per cent of the value of a business. How these assets are protected and developed so that they grow in value depends on managing them in a prudent and effective manner.
When intangible assets in an organisation or a company are well managed, the likelihood of successful value creation increases.
Our societal mission therefore involves being a partner that facilitates the greatest possible socio-economically profitable innovation and value creation through intellectual property rights.
We aim to grant as many high-quality rights as possible, through decisions on patents, trademarks and designs with the appropriate level of quality and the highest possible efficiency. We will also maintain a public register of such rights, provide information and competence services, and serve as a centre of expertise for intellectual property rights.
Our vision
Turning ideas into assets
Groundbreaking inventions change our everyday lives. Innovative treatments save lives. New technology contributes to a sustainable future. Good design solves both major and minor problems.
The protective equipment that keeps you safe, the brand you notice in the shop, and the series you love to watch – all of these are examples of ideas that have been turned into assets for both business and society, benefiting us all. These are assets we must protect and manage responsibly.
We help turn ideas into assets.
Our goals
We have three goals, all of which focus on creating assets. These three goals provide direction and help us set priorities. Each year, we evaluate how we are perceived by customers, society, owners, and employees. We use these insights to continuously develop and improve.
Value for customers – a customer-focused center of expertise
This involves:
- We understand the needs of businesses and deliver services that increase our customers’ competitiveness in their markets.
- We handle cases with high quality, service, and efficiency.
- We communicate effectively the importance of intellectual property rights for increased productivity and value creation.
Value for society – an engaged partner in innovation and value creation
This involves:
- We work actively to ensure that intellectual property rights are well known and used in innovation and business development.
- We are well recognized as a center of expertise that promotes better use of intangible assets.
- We contribute to sustainable development in business and society.
Value for employees – an attractive organization and workplace
This involves:
- We strengthen our inclusive work environment and offer a flexible and varied workday with development opportunities for everyone.
- We reinforce our culture, characterized by openness, learning, and sharing both internally and externally.
- We work consciously to use our resources more efficiently and sustainably.
Our core values guide us
Our core values drive us forward.Our values show how we should act. They influence our daily work and the choices we make.
- We act competently, reliably, and with high integrity.
- We deliver IP services of high quality and on time.
- We listen to our customers and understand their needs.
- We are accessible and communicate in a way that customers can understand.
- We take initiative and are proactive.
- We collaborate and support each other.
- We seek and utilize opportunities for improvement.
- We adapt to change.
Key trends shape us
There are three main trends that shape how we fulfill our societal mission.
We must evolve in line with society. We must identify needs, understand, and respond more quickly. What we do today may not be good enough tomorrow. To meet increased expectations from owners, customers, employees, stakeholders, and society, we must develop as an organization and as individuals.
We live in a wave of digitization that has a tremendous impact on us. As the world adopts new technology and develops new services at a rapid pace, it also creates expectations for us. We shall offer relevant and secure services that effectively solve customer problems. To create more value for customers, society, and employees, we will significantly invest in digital service and competence development.
Norway is in a green transition, and we must develop existing businesses and create new growth industries that we can sustain in the future. The government has set a goal to increase non-oil and gas exports by 50% by 2030. We must also reduce greenhouse gas emissions by at least 55% by 2030. These goals are important to us at the Norwegian Industrial Property Office. We aim to be perceived as a competent collaborator in the green shift.
We must be good at understanding the needs of the business and delivering services that help Norwegian businesses succeed in the export market and with innovations that contribute to more sustainable development.
News
Kind codes for patent documents will be updated to comply with the WIPO standard
From 1 January 2026, the Norwegian Industrial Property Office will change the use of certain kind codes in patent documents. We are doing this to ensure better compliance with the international standard WIPO Standard ST.16. The standard defines uniform codes for document types in patent publications.
Published on 08. december 2025
Common European rules to stop dishonest and immoral trademarks
The EU and Norway have agreed on new guidelines for how to handle trademark applications submitted in bad faith or that violate law, public order, or morality. Such offensive trademarks will be assessed according to clear criteria that provide greater predictability, a well-defined basis for assessment, and equal treatment.
Published on 18. september 2025