Change of mark

If you want to change a trademark that you have applied to register, or make changes to a trademark that is already registered, you can request a trademark change.

Terms of change

The Norwegian Industrial Property Office may accept mark changes if the changes are “insignificant and do not affect the overall impression” (Trademark Act, sections 13 and 34). This condition implies that there is a narrow scope for making changes to a trademark.

We specifically assess in each individual case whether a brand change meets this condition.

If we reject a request for a mark change, you can still apply to register the mark as a new trademark application.

What does it cost?

If you wish to change the mark of a registered trademark, you must pay a fee of NOK 1 200. This is for processing the claim, and must be paid regardless of whether we accept the change of mark or not.

If you wish to change the mark of a trademark that is under processing, you do not have to pay this fee.

How do you request a trademark change?

Complete the form for other changes and send it as an attachment together with the correspondence form to the Norwegian Industrial Property Office.

Examples of change of mark

Below you will see some real examples of mark changes.

 

Registration number 246378

The change is that the descriptive text PÅ HOLTET was removed. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

MATHUSET Jacob's PÅ HOLTET written in black and red on a light background. Example of change of mark, text.

Before change

MATHUSET Jacob's written in black and red on a light background. Example of change of mark, text.

After change

Registration number 48824

The change is that the word SPECIAL is written in a thinner font, and the letter K has been adjusted somewhat in shape and color intensity. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

Special K written in black on a light background. Example of change of mark, font.

Before change

Special K written in black on a light background. Example of change of mark, font.

After change

Registration number 252097

The change is that the words BLOCK and MATCH have been combined into one word. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

BLOCK MATCH written in black block letters on a light background. Example of change of mark, text.

Before change

BLOCKMATCH written in black block letters on a light background. Example of change of mark, text.

After change

Registration number 228302

The change is that the company designation AS was removed from the mark. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

LILLELAM AS written in black block letters on a light background. Example of change of mark, text.

Before change

LILLELAM written in black block letters on a light background. Example of change of mark, text.

After change

Registration number 272094

The change is that the color of the mark is changed from solid black to solid blue. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

A registration of a mark in black and white also provides protection for reproduction of the mark in other colors. The change therefore means that the protection of the mark is limited to reproduction in blue instead of the mark having protection for reproduction in all colors. If the change had been the opposite, from blue to black, the change would not have been accepted as the protection would have been extended to reproductions of the mark in all colors.

Logo for SPILKA showing a three-dimensional S placed next to the text SPILKA written in black block letters. Example of change of mark, color.

Before change

Logo for SPILKA showing a three-dimensional S placed next to the text SPILKA written in blue block letters. Example of change of mark, color.

After change

Registration number 197437

The change is that the details that create a shadow and depth effect in the figurative element are removed. After the change, the figurative element appears in a yellow color and with thicker lines than in the original registered mark. AMFI is also reproduced in a thicker font. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

AMFI written in black block letters on a light background placed next to a figure illustrating an amphitheatre. Example of change of mark, figure element.

Before change

AMFI written in black block letters on a light background placed next to a figure illustrating an amphitheatre. Example of change of mark, figure element.

After change

Registration number 286198

The change is that the color of the figurative element has been changed from orange to pink, and both colors give a reddish expression. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

Logo for BLI showing five vertical orange lines of varying lengths placed next to the text BLI written in black block letters. Example of change of mark, color.

Before change

Logo for BLI showing five vertical pink lines of varying lengths placed next to the text BLI written in black block letters. Example of change of mark, color.

After change

Registration number 184528

The change is that the word AND has been changed to &, and the meaning of the mark therefore remains the same. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

ROCK AND ROLL HALL OF FAME written in black block letters on a light background. Example of change of mark, text.

Before change

ROCK & ROLL HALL OF FAME written in black block letters on a light background. Example of change of mark, text.

After change

Registration number 71555

The change is that the hyphen between SUMA and BLESS is removed, and the words are combined into one word. The meaning of the mark remains the same. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

SUMA-BLESS written in black block letters on a light background. Example of change of mark, text.

Before change

SUMABLESS written in black block letters on a light background. Example of change of mark, text.

After change

Registration number 289001

The change is that the descriptive word APP is removed from the mark, and the distinctive word GENUS remains in the mark. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

Genus App Services written in black on a light background. Example of change of mark, text.

Before change

Genus Services written in black on a light background. Example of change of mark, text.

After change

Registration number 98532

The change is that the text elements A SELECTION OF and NEW YORK CITY in the upper and lower parts of the mark were removed. In addition, the mark has more prominent links and is written in a bolder font. The letter combination LTD has been added after the word SONS. The change was accepted as the removed words, as well as the added company designation LTD, are not considered to have distinctive character. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

A SELECTION OF FREDRICK WILDMAN AND SONS NEW YORK CITY written in black block letters on a light background within an oval frame. Example of change of mark, text element.

Before change

FREDRICK WILDMAN AND SONS, LTD. written in black block letters on a light background within an oval frame. Example of change of mark, text element.

After change

Registration number 175534

The change is that the white details that create a shadow and depth effect in the letters are removed. The shape and expression of the mark remain essentially the same as the original registered mark. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

BT written in black on a light background. Example of change of mark, font.

Before change

BT written in black on a light background. Example of change of mark, font.

After change

Registration number 71441

The change is that the font has been changed. However, the visual effect of the two letters T is still preserved. The Norwegian Industrial Property Office found that this change was minor and did not affect the overall impression of the mark.

TRUE TEMPER written in black block letters on a light background. Example of change of mark, font.

Before change

TRUE TEMPER written in black block letters on a light background. Example of change of mark, font.

After change