Basic facts about trademarks
- Protects name, logo and slogan
- Costs from NOK 3,800
- Takes from 3 weeks to register
- The trademark lasts for 10 years and can be renewed
- Applies in the country where the trademark is registered
Trademark
Do you have a unique name or logo that is important to your business and products? Then it is smart to apply for trademark protection. With a registered trademark, you have the exclusive right to use your distinguishing mark in Norway.
What can we help you with?
Learn about trademarks
Find out if trademark is right for you.
Prepare for the trademark application
Get an overview of what you need to have ready before you apply.
Take care of the trademark
Find out how to renew, change and manage your rights.
What is a trademark?
A trademark can consist of words, letters, numbers, symbols or a combination of these, and is used on products, packaging and in marketing to distinguish the company's goods or services from those of others.
A registered trademark gives you a documented exclusive right, and helps you protect the brand against copying and imitations.
Find out how others have created value with trademarks
Cartesian uses rights to gain an edge over competitors
Cartesian AS offers modular and cost-effective energy storage systems for large heating and cooling systems. To ensure the uniqueness of their innovation, they have patented the solutions and registered the trademark internationally.
Published on 20. november 2024
For Novatech, confidentiality and trademark registration are important
Novatech develops AI-based software. Rights help to establish a reputation and a good market position.
Published on 26. september 2024
For bbhugme, IP has been an important success factor
bbhugme sells pregnancy pillows and nursing pillows internationally. Rights have been part of the business strategy from the very beginning.
Published on 23. september 2024
How do I get trademark protection?
To register a trademark, you must submit an application to the Norwegian Industrial Property Office. Before you apply, there are several things you should think through:
● Your brand must be distinctive, it cannot simply describe the product.
● Your brand must not be confused with others' trademarks.
● Your trademark must not be misleading.
● Your trademark must not contain someone else's name or image.
Frequently asked questions about trademarks
A trademark is an important identifier for businesses and their goods or services. When you register your trademark, you ensure that you get exclusive rights to use it for the goods and services you sell.
In our trademark register, you can search for all trademarks registered in Norway.
Trademarks are the distinguishing features of your goods or services, and you register them with the Norwegian Industrial Property Office. A company name is the name of your company that you register with the Brønnøysund Register Centre.
Namesearch is a search service where you can check whether domain names, company names and trademarks are available - all three in one search.
Frequently asked questions about the trademark application
You pay an application fee for us to process your application. A trademark application costs from NOK 3,800.
The registration lasts for 10 years from the date of application. You can renew your registration every 10 years an unlimited number of times. The renewal fee starts at NOK 3,400.
When you apply to register a trademark, you must state which goods and services (products) you intend the trademark to be used for. All goods and services are divided into a system consisting of 45 different classes.
You can expect a response within 3 weeks if you pay upon submission of the application and use pre-approved product names (terms) from the product selector.
Processing of audio, motion, multimedia and hologram marks may take longer.
If the application is not paid upon submission, or you have not selected a pre-approved term, you can expect a response within 4 months after we have received payment.
Your Norwegian trademark application is only valid in Norway. If you want protection in multiple countries, there are different ways to proceed.
Frequently asked questions about registered trademarks
Yes. A trademark registration is valid for 10 years. After that, you must renew it.
Yes, you can make some changes to your trademark, as long as it doesn't affect the overall impression.
Yes. You must monitor your trademark yourself.
Through our trademark register, you can set up alerts on a case, and you can save searches that keep up with what competitors are doing.
How to set up notifications?
1. Start with a search in the search service
2. From the hit list, you have the option to set up an alert by clicking "Save Search" (this will set up an alert for the entire search) or check one or more specific cases and click "Follow Case".
Learn about trademarks
Find out if trademark is right for you.
Prepare for the trademark application
Get an overview of what you need to have ready before you apply.
Take care of your trademark
Find out how to renew, change and manage your rights.
Do you need help in the application process?
Get an overview of the possibilities available to you and what you must do if you wish to file an application. The experts at NIPO are very experienced and can give you insight into what is important for you to consider during the application process.
Have you made a plan for your assets?
Did you know that as much as 90 % of the assets in innovative companies can be intellectual property? It is therefore important that these values are managed correctly. A well-thought-out strategy is as important to commercial success as financing, marketing and sales.
Learn more about IP strategyRead articles about trademarks
What is the difference between a domain name, a company name and a trademark?
It is important to understand the different elements that contribute to a company's identity. Domain names, company names, and trademarks are three key components. They have different functions and different legal protections. Let's take a closer look at what sets them apart.
Published on 13. january 2025
Trademark rights: What is actually protected, and what can you claim exclusive rights to?
Getting a trademark registered is an important step on the journey for many entrepreneurs and companies. You get tangible proof that part of the company's identity is protected by law. But what does this right actually entail?
Published on 10. december 2024
What is a good company name?
Choosing a company name is one of the most important decisions a business owner makes. The name is the first impression many people get of the business, and it can help shape the customer's perception of what the company stands for. A good company name can distinguish a company from its competitors, attract customers and lay the foundation for branding. But what exactly characterizes a good company name?
Published on 08. november 2024